Nº 01 Digital Talent Studio Est. 2026

Talent built for the feed.

Aitana Solís, digital talent represented by Talento Persona, photographed in an editorial fashion portrait
Close portrait of a Talento Persona digital creator in natural light

We create and represent digital creators. Original personalities, owned as intellectual property, producing content for brands at any volume.

Mara · Beauty / Wellness
Aitana · Lifestyle / Fashion / Travel
Represented by Talento Persona

  • Digital Talent
  • UGC
  • AI Creators
  • Social Commerce
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What we do

A talent agency. A production company. One roster.

We build digital personalities, represent them with brands, and produce the content that makes them worth following.

  1. 01

    Digital Talent

    We create, develop and manage digital characters with their own identity, aesthetic and narrative. Each one is an original property, represented by the studio and built to live on the feed for years, not campaigns.

    • Character development
    • Representation
    • Audience growth
    • IP management
  2. 02

    UGC at Scale

    Creator-first content for brands, produced without depending on calendars, availability or traditional logistics. Briefs in. Content out. No shipping, no scheduling, no chasing.

    • Vertical video
    • Stills
    • Voice & script
    • Volume packages
  3. 03

    Ecommerce Creative

    Content designed to sell. TikTok Shop, Meta Ads, product demos, hooks, testimonial-style pieces and product storytelling, built around the offer and the audience, not around a shoot day.

    • TikTok Shop
    • Meta Ads
    • Product demos
    • Hooks & angles
    • Storytelling
  4. 04

    AI-Enabled Production

    High-volume visual and audiovisual production for campaigns, launches and always-on social. Stills, video, variations and localizations from a single creative system, directed by people.

    • Campaign visuals
    • Launch content
    • Always-on
    • Localization
  5. 05

    Brand Characters

    Proprietary personalities for brands. A recurring face that shows up in campaigns, talks to the community and compounds recognition over time. Owned by the brand, operated by the studio.

    • Identity
    • Voice
    • Visual system
    • Content program
  6. 06

    Licensing & Partnerships

    We integrate digital talent into campaigns, collaborations and commercial activations. Clear usage terms, clear ownership, no ambiguity about who the character belongs to.

    • Campaign licensing
    • Collaborations
    • Activations
    • Usage rights

The roster

Meet the personas.

Original digital personalities, developed and represented by Talento Persona. Every profile on this site is an official record.

Aitana, Lifestyle / Fashion / Travel digital creator represented by Talento Persona

Aitana

Mexico City

Lifestyle / Fashion / Travel

Channels launching soon

View profile

Mara, Beauty / Wellness digital creator represented by Talento Persona

Mara

Madrid

Beauty / Wellness

Channels launching soon

View profile

Sofia, Fitness / Lifestyle digital creator represented by Talento Persona

Sofia

Miami

Fitness / Lifestyle

Channels launching soon

View profile

Noor, Tech / Home / Everyday digital creator represented by Talento Persona

Noor

London

Tech / Home / Everyday

Channels launching soon

View profile

Theo, Menswear / Grooming / City digital creator represented by Talento Persona

Theo

Berlin

Menswear / Grooming / City

Channels launching soon

View profile

Ivy, Food / Home / Family digital creator represented by Talento Persona

Ivy

Los Angeles

Food / Home / Family

Channels launching soon

View profile

06Personalities
06Cities
04Languages
14Categories
View all talent

The model

Content without the production bottleneck.

Human creators remain essential to culture. Digital talent is a complement: a way to produce more, faster, when the brief calls for volume, consistency or speed.

Traditional creator model Eight steps, four vendors, one calendar that never lines up.
  1. Brief
  2. Search
  3. Negotiation
  4. Shipping
  5. Scheduling
  6. Shooting
  7. Revisions
  8. Delays
Talento Persona model Six steps. One studio. Iteration is part of the process, not a change order.
  1. Brief
  2. Character
  3. Content
  4. Iterate
  5. Publish
  6. Scale

Performance / Ecommerce

More hooks. More angles. More creators. More iterations.

Produce dozens of creative variations around the same product, offer or audience without multiplying production complexity.

Format01
01

Product demo

Show the thing working.

Format02
02

POV

Your customer, first person.

Format03
03

Testimonial

Said like a person, not a script.

Format04
04

Lifestyle

The product inside a real week.

Format05
05

Unboxing

First contact, first reaction.

Format06
06

Founder-style

Straight to camera, straight answer.

Format07
07

Problem / solution

Name the pain. Show the fix.

Format08
08

Social proof

What everyone else already knows.

Format09
09

Native TikTok

Looks like the feed, because it is.

One product. One offer. Forty ways to say it.

Same character, same brand system, different hook, angle, format and language. Test faster, learn faster, keep what works and retire what doesn't, without booking another shoot.

Why digital talent

Not a replacement. A second roster.

What a digital creator offers a brand that a calendar of humans can't always cover.

Digital creator Noor demonstrating a product on a kitchen counter
  1. 01Consistency

    Same face, same voice, same standard, every single time.

  2. 02Creative control

    Every frame is directable. Wardrobe, light, location, expression.

  3. 03Speed

    Days, not production cycles. Iterations in hours.

  4. 04Localization

    One character, many markets. Native delivery, not dubbing.

  5. 05Scalability

    Variations, not reshoots. Volume without a bigger crew.

  6. 06IP ownership

    Clear rights, defined in the contract, for as long as you need them.

  7. 07Always-on production

    No off-season, no availability window, no travel.

  8. 08Multilingual content

    Spanish, English and beyond, from the same personality.

How it works

Four beats from brief to always-on.

  1. 01

    Define

    • Audience
    • Product
    • Persona
    • Objective
  2. 02

    Build

    • Identity
    • Visual system
    • Voice
    • Character
  3. 03

    Produce

    • Images
    • Video
    • UGC
    • Ads & social content
  4. 04

    Scale

    • Iterate
    • Localize
    • Distribute
    • Optimize

Brand characters

Your brand doesn't need another mascot. It can have a creator.

A proprietary character that posts, appears in campaigns, answers the community and builds an audience of its own. Owned by the brand. Developed and operated by the studio.

  • Identity & visual system
  • Voice & narrative
  • Content program
  • Campaign appearances
  • Community presence
  • Usage rights, in writing
A brand character developed by Talento Persona, portrait in studio light

Official Talent Directory

All digital personalities represented by Talento Persona are original characters managed by our studio.

Official profiles, channels and corporate contacts are listed on this site. Any account, agent or email not listed here does not represent our talent.

Start a project

Build the creator your brand needs.

Tell us what you're launching.

Brands, agencies and sellers. We read every brief personally and reply with a point of view, not a deck.

hello@talentopersona.com business@talentopersona.com

By sending this form you agree to our privacy policy. We never share briefs.